All the latest news from the industry weekly compiled by the editorial team for you free of charge.
This eMail is already registered.
An unexpected error occured.
Please accept our Terms of Use.
Registration successful.

1 Rating

SALES & MARKETING Virtual Interactive Session on Sales & Marketing 4.0 – Maximising the Outcome, Now & Further, 28 July 2020

Jul 31, 2020

In the wake of COVID-19, the rules for customer engagement are changing yet again and marketers are on the frontline of this process transformation. As customers navigate through the ‘new normal’, marketers would have to find a way to ensure the engagements are more personalised, empathetic and resonate with the individual needs. In this context, Publish Industry India has organised the Virtual Interactive Session: Sales & Marketing 4.0 – Maximising the Outcome, Now & Further

The Virtual Session analysed and deliberated on:

  • The changing consumer behaviours, the changing demographics of Sales & Marketing & the next decade of marketing innovation journey

  • Sales & Marketing shifts with technology at disposal

  • Unique opportunities as businesses shift from the crisis triage to recover

  • Sales & Marketing in the digital economy

  • Changes needed in one’s own internal Sales & Marketing system to adjust to the new world changes

  • Formulating methods to cater to the evolving customer expectations

  • A holistic overview of the changing rules of customer engagement

Related articles