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CUTTING TOOLS The CERATIZIT Group presents its cutting tool competence brands for India

Feb 5, 2019

The CERATIZIT Group recently presented its new cutting tool competence unified brand structure for the Indian market at IMTEX 2019, Bengaluru. Over the next few years, under the umbrella of the CERATIZIT Group, the four competence brands – Cutting Solutions by CERATIZIT, KOMET, WNT and KLENK – will continue the rapid growth shown in recent years.

CERATIZIT Group recently presented its cutting tool competence brands for India at IMTEX 2019. In the future, as a result of the cutting tool division being reorganised, customers will benefit from the bundled know-how of the four competence brands and access one of the most complete product portfolios in the industry. The leading expertise of the four brands for the Indian market not only covers all machining applications but also offers tailor-made solution packages for industries, such as, automotive, aerospace and heavy metal cutting, which were all displayed at IMTEX.

The company is now able to produce the entire range of cutting tool solutions in India, from indexable inserts and tool holders to solid carbide and PCD tools. The product portfolio also includes turnkey project solutions, for which a dedicated team is available to assist customers with special tools and total machining solutions. Besides the tools, these solutions also include fixing and programming the machine. In addition to the company's own sales staff, a nationwide distribution network, with over 160 channel partners, ensures proximity to the customer.

Present at the occasion, Thierry Wolter, Board Member, CREATIZIT Group, explained, “We took advantage of KOMET’s takeover and completely restructured our cutting tool division with a view to the future, in order to serve our customers even better by providing comprehensive solutions for all fields of application in cutting.”

Stating his views, Ashwani Sareen, Managing Director, CREATIZIT India, stated, “For the current business year, we expect a sales growth of 20% compared to the previous year. The Indian subsidiaries of the CERATIZIT Group are continuing the successful course of recent years. Turnover has increased more than fivefold over the last decade due to organic and strategic growth. CERATIZIT is already number four in the Indian market. The goal, however, is quite clear: to continue to grow over the next few years."

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