Innovations never stop. “In industries as such, no matter there is a pandemic or not, innovations don’t stop,” mentioned Dr Jochen Köckler, CEO, Deutsche Messe AG in his opening statement of the press conference for Hannover Messe 2022 which is set to go on-ground on April 25 - 29 2022 in Hannover, Germany. Under its theme ‘Industrial Transformation’, it will bring to the fore topics of existing trends for industries, including digitisation and sustainability. Köckler emphasised, "Digitalisation, automation, innovative technologies and regenerative energy: These existing trends are the dynamic drivers for achieving climate goals. All technology fields must work together and initiate constructive communication between business, politics, science and society. With its global and thematic focus, HANNOVER MESSE 2022 provides the ideal platform for this and once again enables face-to-face contact."
Like with its past live events, Hannover Messe will be restarting big in 2022, too, with the addition of a hybrid option for digital viewing and interaction. The event is expected to be spread across 17 halls with everyone right from start-ups to global players, including SAPP, Siemens, Festo, Beckhoff, among others.
Sovereignty only by innovation
Taking the show ahead from Köckler, Dr Gunther Kegel, CEO, Pepperl + Fuchs Group, Mannheim, and Chair, Hannover Messe Supervisory Board, mentioned, “The show is mainly divided into four prominent Ds, which makes excited for the upcoming event, primarily – digitisation, decarbonisation, deglobalisation and demographics.” He further discussed how technological innovations, Artificial Intelligence and data-driven business models would set the pace for a successful global digital economy and society.
“Industry can be provided with green energy and green electricity to ensure that industrial locations can be safeguarded with a low cost yet sustainable energy. It is important to not only think of energy systems as a platform for mobility or as something that only concerns individual topics, but we need to look at it as a holistic topic taking everything into consideration,” mentioned Ove Petersen, CEO, GP JOULE GmbH, Reußenköge, taking over from Kegel during his talk on ‘Why green hydrogen is so important for Germany’s economy’.
Taking over the physical synergy
Hannover Messe 2022, although it has enabled digital mode for interaction and communication for the event, emphasises on-site participation. Köckler explained, "Hannover Messe brings together the best of both worlds, enhancing the unique physical offering with innovative digital participation options. This makes Hannover Messe even more valuable for participating exhibitors from all over the world because they generate additional leads in the digital space."
At the Hannover Messe 2022, Portugal will be the partner country under the motto ‘Portugal Makes Sense’.